3D3C Market news · 3D3C Virtual Reality

What’s the State of Investment in Virtual Reality?

Laura Hamilton, editor at CED magazine.

While widespread augmented/virtual reality is considered to still be in its initial phases, early stage VCs and other companies actually invested a record $2 billion into AR/VR startups in the last 12 months, according to Digi-Capital.

VR investments and buyouts have received a lot of trade press play, including on these pages. Take for example, VR company Spaces, which announced it raised $3 million in initial funding led by Comcast Ventures, or Facebook’s recent acquisition of Two Big Ears, an immersive and interactive audio technology company.

“AR/VR M&A has started to kick off at scale, with major corporates buying their way towards leapfrogging the competition. The last 12 months to Q2 2016 saw $849 million of AR/VR acquisitions, with over half a billion dollars of AR/VR M&A in the second quarter alone. The biggest deals were in AR/VR tech, video and solutions/services, as well as advertising/marketing and games,” Digi-Capital reports in a blog.

AR/VR companies look like they’ll continue to raise significant rounds and be bought up by corporate acquisitions, the blog states.

Pikachu-Gif

“The runaway success of Pokémon Go reinforces what we’ve been saying since the start of last year. VR could be big. AR could be bigger,” Digi-Captial notes.

Digi-Capital-Quarterly-ARVR-Investments-1024x576

 

For more details see the Digi-Capital original post here.

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